MRG produce some of the finest alcohol-free wines available, the products range from premium "Champagne" style wines right through to red and whites aimed at socialising and dining.
The site was designed to bring the product range together in one place for distributors, but also enable each product group to have a very distinct brand site aimed at consumers, each with its own unique visual identity, content and feel.
The site was prototyped in full, to enable the commercial and consumer flows to be tested and refined and also for the client to understand recommendations and structure.